Because the loss of business data can be catastrophic, it is important that a backup storage solution is in place. Backups have two distinct purposes. The primary purpose is to recover data after its loss, be it by data deletion or corruption. The secondary purpose of backups is to recover data from an earlier time, according to your data retention policy, typically configured within a backup application for how long copies of data are stored. Though backups popularly represent a simple form of disaster recovery, they should be part of a comprehensive disaster recovery plan.